So, I was listening to the radio today, and a commercial er... message came on the air saying something to the like: "we (Indie 103.1) don't want to be coerced by the corporations into playing commercial garbage that every other radio station already plays," and goes on to say that "they are no longer going to be on the air." What???
So I did some further research, and I'm sad to say, it is true. Indie 103.1 is off the air as of 10 am this morning, although they are still playing music right now. It should have been inevitable, especially since they started to drop specialty shows as of last year. I think Clear Channel owns the station and is responsible for wanting to make this a KROQ competitor. So what are we to do? Well, we could follow them on the internet as Indie 103.1 message says. However, I don't really have internet in my car so that might be a problem. RIP Indie 103.1
Here is the actual mission statement that is posted on their website.
This is an important message for the Indie 103.1 Radio Audience
Indie 103.1 will cease broadcasting over this frequency effective immediately. Because of changes in the radio industry and the way radio audiences are measured, stations in this market are being forced to play too much Britney, Puffy and alternative music that is neither new nor cutting edge. Due to these challenges, Indie 103.1 was recently faced with only one option --- to play the corporate radio game.
We have decided not to play that game any longer. Rather than changing the sound, spirit, and soul of what has made Indie 103.1 great Indie 103.1 will bid farewell to the terrestrial airwaves and take an alternative course.
This could only be done on the Internet, a place where rules do not apply and where new music thrives; be it grunge, punk, or alternative - simply put, only the best music.
For those of you with a computer at home or at work, log on to www.indie1031.com and listen to the new Indie 103.1 - which is really the old Indie 103.1, not the version of Indie 103.1 we are removing from the broadcast airwaves.
We thank our listeners and advertisers for their support of the greatest radio station ever conceived, and look forward to continuing to deliver the famed Indie 103.1 music and spirit over the Internet to passionate music listeners around the world.
What to do without Indie 103.1? CLICK HERE.
1.15.2009
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